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HR Market Update: Specialist Markets

Specialist Markets Update, Reward, Payroll, and HRIS Enter a New Era of Transformation

By Victoria Terrington, Director – Specialist Markets.

The overarching theme across these specialisms is clear, this is a candidate led, highly competitive, and transformation focused market. Demand is rising, expectations are higher than ever, and the best candidates are often involved in multiple processes simultaneously.

Key Trends in Reward

Hiring in Reward is currently being shaped by three major developments:

We are seeing increasing movement among Reward professionals who want to step away from business as usual or siloed roles, and instead move into strategic positions where they can drive visible impact.

Some key statistics:

Payroll Market Shifts

Payroll demand is being driven by:

Talented payroll professionals are choosing to leave roles where they feel overstretched or undervalued, and instead join organisations actively investing in modernisation.

Payroll statistics:

HRIS, The Connector Across Reward and Payroll

HRIS is playing an increasingly pivotal role, acting as a bridge between Reward and Payroll.

We are seeing a significant increase in hybrid roles that merge HRIS and Reward responsibilities.

HRIS statistics:

Sector Insights, Where We Are Seeing the Most Activity

From a hiring perspective, our most active sectors include:

Overall, demand has surged compared to previous years. We have seen:

Candidate Movement, What We Are Seeing

Top Tips for Securing This Talent

In Summary

2025 is shaping up to be a defining year for Reward, Payroll, and HRIS. It is an exciting time for these markets. The best talent is moving, but only towards employers who show purpose, speed, and clarity in their hiring processes. With continued advances in AI and systems integration, demand for specialist skills in these areas will only increase in the months ahead.

Click here to see the results from our HR Hiring Survey 2025

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